Posts Tagged ‘marketing’
Skimming Rainbow
The Most Important Information Available To You

No, hes waving at me, Stan. I'm the hot one. Everybody thinks so! Just hand me an Altoid already and shut up. And don't act too statue-y, you look desperate.
Skimming Rainbow presents: Doing the Right Thing
According to the internet this week…
- Eddie Izzard kept his word and ran 43 marathons in under 2 months, despite Lily the Pink’s correct observation that he had lost his damn mind.
- Kate Gosselin made the best of her otherwise emo hair situation.
- Michelle Williams used respect and discretion when giving interviews about Heath Ledger.
- Michael Moore decided to try a subtler approach to filmmaking.
- Social scientists addressed the practice of marketing directly to kids.
…and how are you doing the right thing lately, Squeeple?
views: 68Radio Shack: Rebranding Fail
Their “Friends” Call Them The Shack 
So in the stupidest PR move since New Coke, Radio Shack is rebranding itself as “The Shack.” Seriously Radio Shack? No one wants to shop at the friggin’ Shack. It sounds like a place where you buy cheap crap… oh wait… Radio Shack is the place where you by cheap crap. (Hey, I ain’t judgin’… I’ve bought plenty of cheap crap from Radio Shack.)
And what’s with this “Our friends call us The Shack” business? As Squeer! justinsloe said to me: “Who the fuck is friends with Radio Shack?”
Besides, Radio Shack is, like, the worst shack ever. Certainly worse than the Love Shack:
Oh, Radio Shack.
You should change your slogan to “Radio Shack: More Irrelevant than France.” I think Mae would approve.
(Thanks to justinsloe for the tip!)
views: 43How To Market Towards Women
Give Us Free Shit

Many luxury hotels, particularly in New York City, have begun catering to their female clientele. Specific rooms, even floors, are being put aside which have amenities targeted at woman such as curling irons, vanities, bath salts and yoga mats - at no extra cost! Now don’t get in a huff, this is not meant to segregate so much as simplify travel for women.
However, Bev Sanders, a woman who runs a women-only vacation business says, “Women learn differently when there are no men around… If you put a man into the equation, women begin to second-guess themselves.”
Her husband presumably added, “It puts the lotion on its skin or it gets the hose again!”
views: 90